Want to learn more about a dealership that has withstood the test of time and persevered through decades of unstable markets and fluctuating economies? For Leo’s South, the longevity of the decades-old business can be attributed to customer appreciation, determination and the stubborn belief that failure simply isn’t an option.

Leo’s South began servicing the Twin Cities area in 1977 when brothers Jerry and Oscar Bedeaux set up shop and began selling Polaris snowmobiles. As the business grew, more of the Bedeaux family joined the dealership and turned the operation into a family-run business. It wasn’t until 2009 that Jerry stepped down and passed ownership down to his two sons, Randy and Wayne. For the last 10 years, Wayne and Randy’s collaborative efforts have kept Leo’s South at the top of its game and highly regarded around the Twin Cities area.

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This article originally appeared in the September 30, 2019 edition of Powersports Business.